70%
Share of all December Republican race media coverage Donald Trump has garnered — even higher than his long-term average of 54 percent, Reports FiveThirtyEight‘s Nate Silver. “According to the regression, that extra media coverage is worth about 8 percentage points in the polls: almost exactly how much Trump has gained in national polls since the month began and enough to put him in the mid-30s in the polling average instead of the high 20s.” Silver notes: “The interesting thing, as we’ve pointed out before, is that a candidate can potentially gain in the polls in the short term by increasing his media coverage, even if he potentially hurts his favorability rating. Trump seems to realize this.”
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