Month: May 2014
It’s Too Early to Count ‘Likely Voters’
A tip: There is no such thing as a likely voter six months before a general election, and if you think there is one, you’re likely cooking the books. Our rule is to always begin introducing likely voter models after Labor Day.
— NBC’s First Read, criticizing news organizations and pollsters that use “likely voter” models “to describe an election environment before Memorial Day when many Americans haven’t even begun to tune in to the general election.”
The GOP’s Headache
The Republicans are seeking to manage
Cognitive dissonance to their advantage.
First they said she was faking,
But now they seem to be making
The argument that Hillary’s brain-damaged.
Big Donors are Not Getting What They Want for Their Money
First, small donors appear to be more polarized than the CEOs and the top .01 percent. All those donors are relatively polarized, with donors clustered around the party medians, but the wealthier folks are somewhat less so. Second, the 30 wealthiest donors in the country are actually pretty moderate, at least judging from this measure. Apart from some extremists like George Soros and the Koch brothers, most exist between the party medians. … This presents an interesting conundrum. We know Congress has grown more polarized over the past three decades. And we know that the very wealthy are donating more and more each year. But the very wealthy aren’t necessarily that polarized. If they were buying the government they wanted, they’d be getting a more moderate one than we currently have.
— Seth Masket, on the mischiefsoffaction.com blog.
Limbaugh’s Radio Station Plummets to 39th in Los Angeles Market
Via Eric Boehlert at Media Matters:
According to recently released ratings from Nielsen Audio, Limbaugh’s California flagship station, KEIB, now ranks 39th in the Los Angeles market, attracting an anemic .5 ratings share. (A ratings share represents the percent of those listening to radio in the market who are tuned into a particular station.)
The tumble to 39th place represents yet another downward lurch — in March the station logged in at 37th place. Note that there are a total of 45 rated stations in the Los Angeles market, which means Limbaugh’s KEIB station (the call letters mirror Limbaugh’s motto, “Excellence in Broadcasting”) has nearly reached the ratings basement.
And yes, Limbaugh’s syndicator, Clear Channel-owned Premier Networks, pays the talker $50 million a year.
The April ratings come in the wake of a disastrous winter for Limbaugh in key California markets. As Media Matters recently noted, Clear Channel moved Limbaugh off his longtime Los Angeles home, KFI, and made him the centerpiece of an all-conservative talk radio lineup on KEIB, where Sean Hannity and Glenn Beck are also heard.
As of April, KEIB not only ranks 39th in the Los Angeles market, but it trails 12 non-English stations and four college outlets. Meanwhile, 10th-rated KFI’s ratings remain strong in the wake of Limbaugh’s departure from the station. In the past, stations that lost Rush from their lineup often saw steep declines in listenership. He served as the programming tent pole. No more.


