Fab vocab: It’s a new year. We need some new words to deal with it. Advertising Age’s Media Guy, Simon Dumenco, offers some terms for our times.
VIRAL VIDIOT: Anybody who thinks she or he can be the next Lonelygirl15.
GOOGLE EARTH: An animated mapping service from Google. Also: what the planet Earth will be renamed circa 2009 when Google executives look at their cash balance sheet and decide to make an impulse real-estate buy.
HUFFINGTON PEST: Common household pest that’s attracted to warm, bright places, such as computers and TV studios.
WIKI: Hawaiian for “Why buy the cow if you can get the milk for free?” See also: user-generated content.
FIREFOXY: What most bloggers aren’t. Sample usage: “Is Xeni Jardin from Boing Boing, like, the only Firefoxy blogger in the world?”
ZUNE: Microsoft’s new music player. Also [slang]: a poseur; a wannabe. Usage: “Dude, you look like such a Zune in that shirt.”
VISTA: Microsoft’s new operating system. Also: a scenic view populated with bugs and security holes.
MASH-UP: When one thing that’s not good enough on its own joins up with another thing that’s not good enough on its own — and they, like, make out and have babies and stuff. Usage: “Zune should think about doing a mash-up with the new Adam Sandler movie.”
MICROSOFT: What Bill Gates feels in his pants when he thinks about Sergey Brin, Larry Page and/or Steve Jobs.
Read the entire list here.


