advertising Archives - Page 2 of 3

Clinton Campaign Reserves $80 Million in TV Advertising

August 22, 2016 Buck Banks

$80 million

Amount the Clinton campaign has reserved in TV advertising “Hillary Clinton across eight key states in coming months in Florida, Iowa, Nevada, New Hampshire, North Carolina, Ohio and Pennsylvania, the Washington Post reports. “The Trump campaign, by contrast, launched its first general-election TV ad last week, saying it planned to spend $4.8 million on a 10-day buy in four states: Florida, North Carolina, Ohio and Pennsylvania.”

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Drop in Campaign Spending Hurting Local Broadcasters

August 18, 2016 Buck Banks

60%

Amount television campaign advertising during the U.S. presidential election has fallen since 2012, a troubling sign for local TV broadcasters that were counting on a windfall, reports Bloomberg.

Real Trump Supporters Vet Fake Trump Ads

August 16, 2016August 16, 2016 Buck Banks

It’s become clear by this point in the presidential campaign that voters who support Donald Trump are inured to his most outrageous proposals and ridiculous policy positions. But how inured are they? Triumph the Insult Comic Dog explores that question in a series of focus groups testing potential TV ads.

Of course, to date, Trump has spent $00.00 on television advertising while the networks have given him $2 billion worth of free coverage, so it’s unlikely he’ll shell out for these ads — unless he has another week like the last one …

Trump Still Hasn’t Spent Any Money on TV Ads

August 10, 2016 Buck Banks

0

Amount Donald Trump’s campaign has spent on TV ads, though nearly $100 million has been spent on general-election TV advertisements in the presidential race since the primary season ended, NBC News reports.

Voters Report Seeing Phantom Trump Ads

July 13, 2016 Buck Banks

46%

“Of voters in a recent survey said they had seen TV ads supporting Donald Trump in the last week. There’s just one problem: His campaign hasn’t aired any, and his friendly super PACs have run very few,” the Wall Street Journal reports. “Meanwhile, 52% of respondents said they had seen an ad promoting Democrat Hillary Clinton—just six percentage points more than the proportion who said they had spotted Trump ads.”

Clinton Outspending Trump 15 to 1 on Advertising

July 13, 2016 Buck Banks

$57 million

Amount Hillary Clinton and her allies have spent “so far in the general election — $25 million coming from the campaign and another $32 million from pro-Clinton Super PACs. By comparison, Team Trump has aired $3.6 million in ads, with all of the spending from two outside groups.”Donald Trump and his backers over the airwaves by a 15-to-1 margin,” NBC News reports.

Dem PAC Set to Flood TV with Anti-Trump Messages

May 7, 2016 Buck Banks

$91 million

Amount that Priorities USA, “the lead super PAC backing Hillary Clinton, has already reserved in television advertising that will start next month and continue through Election Day. In addition, Clinton’s campaign and Priorities USA have both debuted online videos that cast Trump in a negative light — a preview of what voters will see on TV over the next six months,” reports the Associated Press.

Why Trump Doesn’t Need to Spend Money on TV Ads

February 22, 2016 Buck Banks

$1 million

Amount Optimus calculates the air time for Donald Trump’s Monday press conference received from cable news networks was worth in paid media.

‘Bar’ Protects Cub

January 22, 2016 Buck Banks

Jeb Bush’s low-energy campaign’s in a slump,
So he created a commercial to give it a jump.
But though he’s losing to the bully,
Jeb’s keeping his hands unsullied,
By letting his mom take on mean old Donald Trump.

Rubio Cuts Ad Spending in Iowa

January 22, 2016 Buck Banks

$860,000

Amount by which Marco Rubio’s campaign has quietly scaled back its ad buys in Iowa, even though he had long planned an ambitious Iowa advertising assault in the weeks leading up to the caucuses, Politico reports.

$80 million

60%

Amount television campaign advertising during the U.S. presidential election has fallen since 2012, a troubling sign for local TV broadcasters that were counting on a windfall, reports Bloomberg.

0

Amount Donald Trump’s campaign has spent on TV ads, though nearly $100 million has been spent on general-election TV advertisements in the presidential race since the primary season ended, NBC News reports.

46%

$57 million

$91 million

$1 million

Amount Optimus calculates the air time for Donald Trump’s Monday press conference received from cable news networks was worth in paid media.

$860,000

Amount by which Marco Rubio’s campaign has quietly scaled back its ad buys in Iowa, even though he had long planned an ambitious Iowa advertising assault in the weeks leading up to the caucuses, Politico reports.

Poetic Justice

Verbatim

“The man is afraid of the voice of the people and that the people understand and know what he’s doing. He’s trying to stifle the ability of journalists to let the people of America know what’s really going on with their government.”

— “Kamala Harris called President Donald Trump’s ban of CNN, MS NOW and Politico from the White House ‘absolutely abhorrent,’” The Wrap reports.

“Not one of them is trained in technical skills. Not one research PhD, as opposed to China, where half the cabinet is science and technology PhDs. We’re led by grifters and fools.”

— Columbia professor Jeffrey Sachs, on X, on President Trump’s 35-person cabinet.

“Mr. President, some of your immigration enforcement efforts have gone too far… The same Hispanics who helped you get to the White House in 2024 feel betrayed today.”

— Rep. Maria Elvira Salazar (R-FL), breaking with President Trump in a direct-to-camera video.

Numerati

1,000

10%

“The unprecedented spate of mid-decade redistricting for the U.S. House has changed the congressional districts for one-tenth of Americans and significantly altered the makeup of at least one-fifth of districts, according to a new study,” the Associated Press reports.

71%

$9.5 billion

“The Trump administration last year spent $9.5 billion on paid administrative leave for federal workers as part of its plan to shrink the government and save taxpayers money, according to a new estimate by a congressional watchdog,” CNN reports.

470

Reuters has documented at least 470 targets of retribution under Trump’s leadership – from federal employees and prosecutors to universities and media outlets. The list illuminates the sweeping effort by the president and his administration to punish dissent and reshape the government.